NetApp UK&I Partner Awards at the Tower of London

The Brief

Every year, NetApp organise an awards ceremony to reward their UK&I partners for their sales and marketing performances, which we have previously organised at the Londoner and Frameless. This year, we suggested to host the awards at the Tower of London. As one of the oldest venues in London it provided a contrast to the modern venues of previous years.

The Venue

The 170 guests were met by the Yeoman’s at the gates who told them about the history of the tower and then gave them a guided tour of the Crown jewels.

The White tower was used for the drinks reception, before guests took their seats in the new armouries for a three course dinner and the awards ceremony.

Finally, The Reveller overlooks the illuminated Tower bridge at night and provided the perfect setting for the afterparty.

What we did

  • Full event management
  • Venue find and liaison
  • AV & Production by Event Concept
  • Full event space dressing with floral table centres by Veevers Carter
  • Event branding across table plan, menus and building projections
  • Full catering including canapés during the champagne drinks reception, two course seated dinner and desert canapés served in the Reveller by Moving Venue
  • Booked Thanyia Moore to host the awards ceremony
  • Booked Marvin Humes as the celebrity DJ at the afterparty
  • Organised bespoke awards for the ceremony
  • Full event photography and videography

The Results

The awards at the Tower of London was a full success with the client and guests remarking on how impressive the unique setting was.

We were pleased to elevate the event from previous editions and look forward to organising it again next year.